In the dynamic world of hospitality, building a personal brand is essential—whether you're a bartender, consultant or entrepreneur.

This session brings together three industry professionals who have carved unique paths beyond the bar. This session will provide practical takeaways for bartenders, brand ambassadors, and industry professionals looking to define their voice, expand their reach, and build sustainable careers beyond the bar.

Speakers:

Jessica Fitzgerald (Freelance PR Consultant, Paris) will explore the power of personal branding and effective communication strategies to elevate your career.

Sammi Katz (Head Bartender, The Rockwell Place New York, Author, Spirited Women) will demystify the process of writing a cocktail book, from ideation to publication.

Kaitlin Wilkes (Consultant & Co-Founder, The Ada Coleman Project) will share insight on the challenges and opportunities in transitioning from hospitality operations to an independent career path in ‘You’re on Your Own Kid.’

Hosted by Kristine Bocchino, Co-Founder, The Ada Coleman Project